Digital Design & Marketing Pathway

10th Grade: Marketing Principles
11th Grade: Commerce Communications
12th Grade: Entrepreneurship or Sales & Promotion Planning

In the Digital Design and Marketing Pathway, students learn hands on skills in graphic design, digital video production, and website publishing. They also develop a foundational knowledge of marketing & its functions, as well as the strategies & processes used to communicate digitally with targeted customers.  We use project based learning to develop student skills in the areas of advertising, public relations, event marketing, and online advertising to prepare students for a career in a variety of different business industries.

Possible Workforce Careers:

Public Relations Manager
Social Media Manager
Visual Merchandise Manager
Entrepreneur
Event Planner
Marketing Research Analyst
Graphic Designer

digital design